Apple Fitness: Wellness Experience
Role: Production Coordinator
Creating an exclusive product launch in the heart of the Hollywood Hills, we produced an invite-only experience in a luxurious residential setting, highlighting the newest Apple watch features. Guests were welcomed with a made-to-order juice bar, fresh crudités, and seasonal fruit platters, setting a refreshing tone for the day. The event featured a guided meditation, journaling sessions, and an immersive yoga class, allowing guests to connect with the new product in a serene, mindful environment. The curated ambiance of this launch offered a blend of relaxation and discovery, inviting each guest to experience the essence of Apple’s latest innovation in a truly personal, rejuvenating way.
Though this was an intimate project, the live video capture of this experience, venue restrictions as a residential property, and custom food and beverage menu made this a logistically challenging project a fun one.